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Case study

  • Strategy
  • AI Automation
  • Whitelabel

Giant Rabbitand White Bridge

How a nonprofit technology firm added technical capacity without adding delivery headcount

16-month partnership

Giant Rabbit result
  • +

    automations delivered

  • +

    hours of manual work saved

  • %

    faster project turnaround

  • %

    fewer repetitive CRM tasks

  • +

    client projects supported

  • concurrent implementations supported

StrategyAI AutomationWhitelabel16-month partnershipWhite BridgeGiant RabbitStrategyAI AutomationWhitelabel16-month partnershipWhite BridgeGiant RabbitStrategyAI AutomationWhitelabel16-month partnershipWhite BridgeGiant Rabbit
01

Snapshot

Partner
Giant Rabbit, a nonprofit technology consulting firm
Serves
Mission-driven organisations, with ongoing services for 100+ of them
Services used
CRM and Salesforce automation, data sync and integrations, marketing automation, reporting, lead and contact workflows, QA
Partnership
16 months. Began with a single automation pilot and grew into an ongoing project-based delivery partnership
02

The Partner

Since 2006, Giant Rabbit has worked on strategy, CRM, web and long-term support for nonprofits, using Salesforce, CiviCRM, HubSpot, Drupal and WordPress. It does not charge retainer fees or monthly minimums.

03

The Problem

CRM and integration demand was growing.

  1. 01

    More capacity was needed for CRM and integration work.

  2. 02

    Execution could not depend on new permanent hires.

04

The Partnership

A single automation pilot grew into a project-based white-label partnership.

05

What We Delivered

  • 01

    CRM workflow automation

    Workflows inside client CRMs.

  • 02

    Salesforce automation

    Salesforce builds for nonprofit clients.

  • 03

    Data sync and integrations

    Sync and integrations between systems.

  • 04

    Marketing automation

    Marketing automation support.

  • 05

    Automated reporting

    Reporting that no longer needed manual assembly.

  • 06

    Lead and contact workflows

    Workflows for leads and contacts.

  • 07

    QA and process testing

    Testing before work went live.

06

How We Worked Together

A fixed routine covered tasks, testing and reporting.

  1. Team

    Dedicated automation team and a delivery lead

  2. Daily contact

    Slack

  3. Task management

    Jira

  4. Environments

    Shared sandbox and staging

  5. Quality control

    Two-stage QA

  6. Reporting

    Weekly progress

  7. Reviews

    Technical review sessions

07

The Outcome

Over the partnership, White Bridge delivered 70+ automations and saved 1,000+ hours.

  • 35% faster turnaround.
  • 42% fewer repetitive CRM tasks.
  • 20+ projects supported.
  • 7 concurrent implementations supported.

The time saved went back to client-facing technical work.

08 - The real takeaway

Technical capacity was added without permanent delivery headcount. Over 16 months, White Bridge delivered 70+ automations, saved 1,000+ hours, and supported 20+ projects.

Locations

The Steps We Take
Around The World

World map showing White Bridge delivery locations across New Zealand, the United States, the United Kingdom and Europe, Canada, and Australia. Hover a region to see its count.

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Maruf from White Bridge

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